Comments on: Analytics Direct Traffic is NOT What You Think It Is

By: Cals

Cals — Tue, 03 Apr 2012 09:58:32 +0000

@Tortue there a way where you can come to know from which city which country these direct traffic are coming. And there also a option in analytic where you come to know which search engine your website URL are putting directly. Offshore Software Product Development

By: Tortue

Tortue — Tue, 07 Feb 2012 03:14:49 +0000

since 2 weeks or so, 90 % of my traffic is Direct Traffic with 6000 visitors hitting the 3 same pages everyday. I have no idea where they came from. Is there a way to know the source of that traffic ?

By: Heidi

Heidi — Sun, 29 Jan 2012 19:45:55 +0000

If you’re looking at keywords, maybe this is what you are seeing: http://searchenginewatch.com/article/2118494/SEOs-Strike-Out-as-Google-Encrypts-Signed-in-Search-Data

By: Mila Kunis

Mila Kunis — Thu, 19 Jan 2012 18:53:01 +0000

I have noticed that my analytics now says “Undefined” for what I can only assume is this kind of traffic. Direct is still there, but I think they can now determine the difference to make it less confusing.

By: Gavelect

Gavelect — Fri, 16 Dec 2011 14:25:19 +0000

Great post. To be honest this is news to me. As I work in an Agency we do not really analyse data for direct traffic, we just take it for what it is. will keep this is mind going forward.

Cheers

By: Product Engineering

Product Engineering — Thu, 10 Nov 2011 12:38:15 +0000

Great article ! Understanding analytics has become an essential part for every SEO practitioner.

By: Rebel Chick Jenn

Rebel Chick Jenn — Fri, 16 Sep 2011 23:25:07 +0000

I always assumed it was URL based…this is eye opening! Thank you for taking the time to explain it to the newbies like myself.

By: C.Kahaleh

C.Kahaleh — Wed, 14 Sep 2011 07:58:37 +0000

Great article indeed, thanks for this.
i used to have a regular 60% of “direct traffic” on my campaign, and then suddenly on my last one it came down to 10%…
Do you know to what that might be related ? Is there any benchmark for Direct vs Paid traffic.

Many thanks for your help, appreciated

Thanks

By: A.Jesin

A.Jesin — Sun, 03 Jul 2011 06:48:30 +0000

Very good eye opener.
Even in my analytics data I get a lot of direct traffic but most of it have the average time as 00:00:00 !!! which is very very misleading, did visitors just type my URL, hit enter and lcose the window immediately ???

By: shawnfrankk

shawnfrankk — Fri, 01 Jul 2011 05:13:11 +0000

Great Info. You post really cleared my doubts regarding direct traffic sources.